Our Policies and Breeder Code of Ethics
• Approved breeders must follow our policies and Breeder Code of Ethics.
• These standards protect every dog’s health and well‑being.
• We expect honesty, transparency, and clear communication with puppy buyers.

From Good to Great – Why Our Standards Matter
• Our mission is to promote responsible breeders and raise standards in the dog world.
• We help buyers avoid bad breeders, scams, and sick puppies.
• Real change happens when we work together and keep improving.

Our Approach to Community Standards

• Our standards welcome both breeders who meet our entry level and those who are already top tier.
• This lets us support growth while recognizing excellent programs.

How We Support Responsible Breeders
• We show breeders what to do to strengthen their programs.
• We encourage investing in better lives for breeding dogs and puppies with proper care and how to take care of them better.
• We offer education, resources, specialist referrals, and health‑testing support how to and were to go on our blogs.
• Our goal is to help breeders be their best so we can make a lasting impact and both them and us make people happy.

Shaped by Real Experience
• Our standards are shaped by experience as both breeders and buyers.
• We know how hard it is to find a trustworthy breeder—and how painful it is to bring home a sick puppy.
• That’s why we focus on ethical breeding, strong veterinary care, health testing, and clear policies.

Screening Buyers, Too
• We also screen potential buyers and ask key questions.
• Buyers must understand a puppy is not something you can return.
• A puppy is a lifelong commitment.
• Our goal is to help every puppy find a true forever home.